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Multiple Choice

In evaluating a query like 'how to bake sourdough bread,' what type of intent is this?

The main idea being tested is the type of user goal behind a search query. When someone asks “how to bake sourdough bread,” they’re looking for instructions, steps, and tips to perform a task. That objective centers on gaining knowledge and practical guidance, which is informational intent. They want to learn how to do something, not to reach a specific site, compare products, or make a purchase. If the goal were to go to a particular bakery’s site, find a product to buy, or complete a transaction, the other intents would apply. Because the query is about acquiring how-to information and actionable guidance, informational intent is the correct classification.

The main idea being tested is the type of user goal behind a search query. When someone asks “how to bake sourdough bread,” they’re looking for instructions, steps, and tips to perform a task. That objective centers on gaining knowledge and practical guidance, which is informational intent. They want to learn how to do something, not to reach a specific site, compare products, or make a purchase. If the goal were to go to a particular bakery’s site, find a product to buy, or complete a transaction, the other intents would apply. Because the query is about acquiring how-to information and actionable guidance, informational intent is the correct classification.