For a Know Simple query, if the landing page provides the answer but also shows a lot of irrelevant information, and the answer is not displayed prominently in the description, a Fully Meets rating can't be given.

• A. True
• B. False
• C. Not sure
• D. It depends

Answer: (A)

Know Simple questions expect the exact answer to be clear and easy to find on the landing page. If the page does contain the answer but also lots of irrelevant information, and the answer isn’t highlighted or shown prominently in the description, you can’t give a Fully Meets rating. The user should be able to confirm the answer quickly without wading through noise. When the answer is buried or buried behind clutter, the experience falls short of fully meeting user intent. To improve, the answer should be stated up front in the description or presented as a concise, easily identifiable line, with unrelated content kept to a minimum.